Large wooden triangular shelving unit with geometric compartments standing against a white wall, warm wood tones, minimalist gallery setting

Curated Brands & Shop

At CONNECTop!cs we bring together a handpicked selection of contemporary fashion and lifestyle labels. Each brand reflects a distinct point of view — from understated Japanese tailoring to surf-inspired ease and everyday essentials with character.

Featured Labels

DIGAWEL

Clean, thoughtful menswear with a modern sensibility. The 2014SS collection "R&B" debuted in July 2014.

BROWN by 2-tacs

Refined everyday pieces rooted in natural textures and relaxed silhouettes.

Hess Surfboard

Surf culture meets craftsmanship — boards and goods shaped with an eye toward art and function.

Strang Store

An eclectic mix of apparel and objects that blur the line between fashion and everyday art.

Sunsea

Light, airy designs inspired by coastal living and a sense of quiet wanderlust.

Tom's

Classic footwear and accessories built around comfort, simplicity, and giving back.

Unused

Experimental Japanese fashion that plays with proportion, layering, and unconventional cuts.

Soft watercolour wash of folded textiles in muted indigo, ochre, and cream tones, evoking a calm atelier atmosphere
Four framed abstract line-pattern artworks hung on a white wall above a concrete floor; muted pastel tones, calm gallery

Pop-Up & Special Editions

We regularly host pop-up stores and limited-run collaborations. In October 2015, nOOKSTORE held a three-day pop-up event from October 10 to October 12, bringing exclusive goods and a fresh energy to the space.

New collections arrive throughout the year — check back or visit us in Daikanyama to see what's just landed.

The brands featured here share a quiet confidence. They do not shout for attention but instead reveal their character through texture, cut, and the careful choice of materials. Whether inspired by the clean lines of Japanese tailoring or the relaxed ease of coastal living, each label brings something deliberate to the wardrobe. There is a sense of timelessness in these collections—pieces that feel equally at home in the city or by the sea. This is clothing and goods shaped by a respect for craft, where every seam and silhouette serves a purpose beyond the merely decorative.

What unites these labels is a shared appreciation for the everyday. From a well-worn canvas jacket to a hand-shaped surfboard, each item carries the imprint of thoughtful design. The palette echoes the natural world: soft blues, warm earth tones, weathered greys, and the faded hues of sun-bleached linen. These are not passing trends but enduring forms of expression. The result is a space where fashion and function meet without pretension—where the things you reach for most often are also the ones that age beautifully and tell a story over time.

Beyond the garments and goods themselves lies a broader way of seeing. This is an invitation to slow down and consider what surrounds us—the texture of a fabric, the weight of a well-made object, the quiet beauty of a landscape at dusk. The sensibility here is both grounded and aspirational: rooted in the rhythms of nature yet open to the refined details that elevate daily life. Each brand in this selection contributes to a larger conversation about how we dress, how we live, and how we choose to inhabit the world with intention and grace.

Browse the Online Shop

Explore our current selection of brands, exclusive collaborations, and lifestyle goods — available to browse and purchase online.

Visit Shop